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How to Sell Customized Products on Amazon?

How to Sell Customized Products on Amazon?

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We know how exciting it is to start a customization business on Amazon! In today’s market, customers love making products their own – whether it’s putting their names on coffee mugs or creating unique t-shirt designs. That’s why we’re here to guide you through every step of selling customized products on Amazon.

Let’s work together to understand how we can make the most of Amazon’s customization features. We’ll share all our tips and tricks to help you succeed in this growing market.

Requirements for Selling Customized Products on Amazon

Before we jump into the exciting parts, let’s talk about what we need to get started. The main thing we should know is that we need to be Professional sellers on Amazon. This means we’ll need to pay $39.99 each month for our subscription. The only time we don’t need this is when we’re selling through Amazon Handmade.

Customizable Things for Products on Amazon

When we’re selling customized products, we have three wonderful ways to let our customers make products their own:

  1. Text Customization: Allow customers to add their own text, names, or messages. For example, a customer might want their name embroidered on a shirt or a custom quote printed on a mug.
  2. Image Customization: Enable customers to upload their own images to be printed or applied to the product. This could be a family photo, a favorite artwork, or a custom design.
  3. Product Configuration: This allows customers to choose from various options for product attributes like color, size, or material. For example, a customer might select a specific color and size for a t-shirt or choose a different type of wood for a custom-made cutting board.

Steps to Sell Customized Products on Amazon

Let’s break this down into easy steps that we can follow together. We’ve helped many sellers through this process, and we promise it’s simpler than it might look at first!

First, let’s get registered:

  • We’ll need to sign up for the Custom feature
  • Go to this link and Register or Sign up to utilize this feature of amazon

Create a Base Product Listing

  • Access Inventory Management: Hover over the Inventory tab in Seller Central and click on Manage Inventory.
  • Add a New Product: Click the Add a Product button.
  • Choose “I’m adding a product not currently sold on Amazon”: Since your product is unique, select this option.
  • Apply for GTIN Exemption (if necessary): If your product doesn’t have a Global Trade Item Number (GTIN), you might need to apply for an exemption.

Enable Customization Options

  • Edit Product Listing: Find the product listing you created and click the Edit dropdown.
  • Add Customization Information: Select Add Edit Customization Information.
  • Customize Your Product: Use the customization page to add various customization options like size, color, engraving, etc. Refer to the tooltips for guidance.
  • Preview Your Customization: Click Preview to see how your product will look with the chosen customizations.
  • Save and Publish: Once you’re satisfied, click Save to publish your customized product on Amazon.

Example: Imagine you’re selling custom engraved jewelry. You’ve created a base product listing for a pendant. On the customization page, you would add options for:

  • Metal: Gold, silver, platinum
  • Engraving: Custom text or design
  • Chain Length: Various lengths

Customers can then choose their preferred metal, engraving, and chain length to create a truly unique piece.

By following these steps, you can effectively create and manage unique product listings on Amazon Seller Central, catering to the specific needs and preferences of your customers.

Drawbacks of Customized Products on Amazon

Let’s keep it real for a minute – every silver lining has a cloud, right? There are a few things we should chat about:

Running a custom product business means we’re handling our own shipping – no Amazon FBA for these special items. And yeah, we’ve got to set up most of our customization options one by one. It’s kind of like building a custom house – it takes more time than buying one that’s already built, but the end result is so worth it!

Also, returns work a bit differently with custom products. Makes sense when you think about it – we can’t exactly resell a mug with “Happy Birthday, Sarah!” on it to someone else! Our customers have 14 days to let us know if something’s not quite right.

FAQs

Which Products aren’t customizable?

Here’s the deal – while we can customize tons of things, some items are off-limits. Media categories are a no-go, and we can’t customize computers or gaming stuff. But hey, that still leaves us with plenty of amazing options to explore!

What’s the maximum customization limit?

Get this – we can offer up to 5 different surfaces to customize, with 10 customizations per surface. That’s like having 100 different ways to make something unique! Pretty awesome, right?

Can you do bulk feed uploads?

Alright, here’s the scoop – right now, we can only do bulk uploads for text customization in one area with up to 5 lines. Everything else needs a personal touch. It’s a bit like hand-crafting each listing!

How long it will take to get approval from Amazon?

Good news! We usually get our approval email within an hour. Amazon’s pretty quick about this stuff – they know we’re excited to get started!

Conclusion

Starting a customization business on Amazon might seem like a big mountain to climb, but look how far we’ve come already. We’re absolutely thrilled about the possibilities ahead of you!

Got questions? Feeling stuck somewhere? Drop us a comment below – we love hearing from fellow entrepreneurs! We’re all in this together, and there’s nothing better than seeing each other succeed. Here’s to creating amazing custom products that’ll make your customers smile!